Alex Searle on the Art and Importance of Impact Storytelling

There are a few things that separate winning startups from those that crash. Some of them are pretty obvious: Good leadership. A Good Market Fit. Sufficient Cash on hand to grow. But you also need a good story. And that’s not always easy for entrepreneurs to formulate, especially in an increasingly crowded field like climate or blue innovation where the big picture corporate missions are often overlapping. They all want to save the planet. Today we are going to speak with Alex Searle, a professional storyteller, about the craft of storytelling, why it matters and what are the elements of a good story.

For more about Alex and his services, check out his website: https://www.alex-searle.com


Alex is also the host of a podcast on this subject called The Humble Pie:  https://podcasts.apple.com/us/podcast/the-humble-pie/id1551300372?l=fr